Every interaction presents an opportunity to be amazed, amused, and delighted. We aim to produce attractions that seamlessly blend digital elements and the real world. Through the use of mixed reality, our goal is to develop interactive stories that allow participants to dive deep into the narratives we create. As we work to build activations, we try to consider the needs of our participants and wow but not overwhelm. We feel that everyone deserves to be included, and the most important aspect of immersion is inclusion.